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Monday, November 23, 2020 | History

1 edition of Marketing and the new science of planning found in the catalog.

Marketing and the new science of planning

Marketing and the new science of planning

1968 fall conference proceedings


  • 93 Want to read
  • 27 Currently reading

Published by American Marketing Association in [Chicago, Ill.] .
Written in English

  • Marketing research -- Congresses.

  • Edition Notes

    Includes bibliographical references and index.

    Statementedited by Robert L. King.
    SeriesSeries / American Marketing Association ;, no. 28, Series (American Marketing Association) ;, no. 28.
    ContributionsKing, Robert L.
    LC ClassificationsHF5415.2 .M3543 1968
    The Physical Object
    Paginationxx, 615 p. :
    Number of Pages615
    ID Numbers
    Open LibraryOL2489403M
    LC Control Number87410777

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